New MedTech Bridge Partnership Connects Swedish Medtech to the US Market

Press release March 2021

As of today, Swedish medical device and digital health companies with an appetite for the US market will get the opportunity to join MedTech Bridge – a Danish founded initiative that provides a gateway to the US market and assists in clarifying and eliminating barriers of market entry.

Swedish Medtech is now in a partnership with the MedTech Bridge, enabling Swedish medical device and digital health companies to connect with top US players in the world’s biggest MedTech hub, Medical Alley, Minnesota.

The purpose of the MedTech Bridge and this partnership is to reduce the barriers encountered by Nordic medical device and digital health companies wanting to succeed in the world’s largest MedTech market, the US. Uncertainties about the regulatory pathway, reimbursement, and the dynamics of the US healthcare system, are among the biggest barriers when entering the US market.

MedTech Bridge identifies and caters to the individual Nordic company’s needs and connects to US based experts and service providers. Through collaboration, MedTech Bridge has helped close to 100 companies turn uncertainty into confidence and hesitation into action for its members. With hubs in Denmark and the US, the MedTech Bridge is perfectly positioned to enable fast-track connections to the #1 health tech cluster in the world, Medical Alley in Minnesota.

“We believe that MedTech Bridge is the type of pragmatic and goal-oriented program that can provide great opportunities for young and ambitious medical device and digital health companies to realize their potential on the American market. We look forward to joining forces with MedTech Bridge and our sister organization in Denmark to aid our thriving sector. The effort will also provide a possibility for our strategic innovation program Medtech4Health and its portfolio projects to increase their global presence” says Swedish Medtech CEO Anna Lefevre Skjöldebrand.

“The US market presents great opportunities – but it is also very different in how the healthcare system is structured and works compared to here in the Nordics. At MedTech Bridge we know how to navigate and lead companies on their US endeavors. We are thrilled about the partnership with Swedish Medtech and look forward to now also welcoming Swedish medical device companies into our Nordic community of companies wanting to enter the US market” says Programme manager at MedTech Bridge, Kristina Jensen.

Learn more about MedTech Bridge and the collaboration with Swedish Medtech at a webinar on March 25th 2021 at 15.30 (CET): Sign-up to webinar.

Read more about MedTech Bridge here >>

Contact persons for more information:

Swedish Medtech: Project manager, Malin Hollmark. Email: malin.hollmark (at) swedishmedtech.se Phone: +46 (0)76-538 46 11

MedTech Bridge: Programme manager, Kristina Jensen. Email:  kristina (at) medtechbridge.org Phone: +45 23 74 00 41.

About the MedTech Bridge
MedTech Bridge is established in close collaboration between Nordic and US partners. The program became a reality in 2018, thanks to a grant from the Danish Industry Foundation. We are a nonprofit community that puts small to medium-sized Nordic medical technology leaders together with seasoned experts who know their way around the complexity of the US healthcare system.
With two hubs in Denmark and US, Medtech Bridge is perfectly positioned to enable fast-track connections to the #1 health tech cluster in the world, Medical Alley in Minnesota. Through dedicated programme managers in both hubs, who themselves have executive experience and a long track record from MedTech companies, MedTech Bridge identifies and caters to the different needs of promising Nordic SME's.


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